Selling professional services is different because professionals deliver what they sell…and sell what they deliver. The SalesGame, developed by J. Larry White , is a unique, systematic, and "sporting" approach to helping accountants, lawyers, consultants and other professional service providers tackle that challenge. Using the SalesGame process , professionals identify opportunities, shape and differentiate their services, close the sale, and, most importantly, maximize client enthusiasm.

By partnering with clients to learn their true needs and create a customized learning solution, SalesGame has made a difference for many professional services firms throughout the world. Whether the firm’s need is to build more of a business development culture  to promote growth, develop a stronger team  approach, develop the next generation of leaders for firm sustainability , or simply build individual business development discipline  and skills, SalesGame has helped promote fundamental and dramatic change.

SalesGame’s customized learning solutions include workshops , coaching , and on-line tools , or any combination of the three to equip professionals with the knowledge, skills, and confidence to build their practice and enjoy business development success within the professional services firm environment.